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BMW at the Mondial de l’Automobile Paris 2018.

September 26, 2018
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BMW at the Mondial de l’Automobile Paris 2018.

The latest results of BMW’s ongoing product offensive are taking centre stage at the brand’s Mondial de l’Automobile 2018 show stand in Paris. Emotion-packed design, pioneering technology and an even more richly engaging form of driving pleasure define the character of the new models BMW is presenting at the most important date on Europe’s 2018 car show calendar. The fresh arrivals introduce the brand’s new design language to a number of vehicle segments and represent significant advances in the areas of digitalization, operation, sustainability and driving dynamics.

For example, visitors to the Paris show will discover the first models to feature the new BMW Operating System 7.0, which creates a fully digital grouping of instrument cluster and Control Display and allows system operation to be adapted even more precisely to the driver’s personal preferences. Further innovations include BMW Laserlight and the Steering and lane control assistant, which are also available for other new models from the brand, plus the unique Reversing Assistant, which takes over steering for reversing manoeuvres in tight areas where visibility is restricted.

A new chapter is set to be added to BMW’s fascinating history of roadster-making. The protagonist in question is the new BMW Z4, which will celebrate its show premiere in the French capital. The new version of the open-top two-seater exudes pure sporting pedigree at first glance with its emotionally powerful body design in the brand’s new design language, its classical soft-top roof with electric operation and its driver-focused interior.

The new BMW 8 Series Coupe also gets its first taste of the car show spotlight at the Paris event. It combines the dynamic credentials of a high-calibre sports car both visually and technologically with the exclusivity of a luxurious coupe. The new design language, laced with clarity and precision, expresses an unmistakable sporting aesthetic.

The world premiere of the new BMW X5 at the Mondial de l’Automobile 2018 writes the next chapter in the successful history of the Sports Activity Vehicle (SAV). The fourth generation of the BMW X family’s founding father excels with majestically assured driving properties and numerous innovative equipment features.

An upgraded range of engines, the latest generation of the BMW xDrive intelligent all-wheel-drive system and a raft of chassis systems included in a BMW X model for the first time generate the signature SAV combination of ride comfort, off-road performance and sporty road handling. Contributory factors here include two-axle air suspension, Integral Active Steering and the Off-Road package.

A significantly expanded selection of innovative driver assistance systems now also includes the Steering and lane control assistant, and Reversing Assistant. Added to which, the new BMW X5 is fitted as standard with BMW Live Cockpit Professional. Working in tandem with BMW Operating System 7.0, it enables system operation to be adapted even more precisely to the driver’s wishes.

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