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Fashion/Beauty News &other stories In Dubai mall

March 31, 2017
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Fashion/Beauty News &other stories In Dubai mall

“We’re very happy to be opening in Dubai and becoming a part of the world famous shopping experience here. We Look forward to meeting our new customers and sharing our stories with all of them,” says Samuel Fernström, Managing Director, & Other Stories.

& Other Stories reaches Dubai in partnership with leading international retail franchise operator M.H. Alshaya Co. The new store of approximately 890 square metres is located right at the heart of The Dubai Mall, inviting visitors to discover & Other Stories’ endless styling choices, including accessories, bags, jewellery, beauty products, shoes and ready-to-wear collections – designed in our ateliers in Paris, Stockholm and soon to come Los Angeles.

SS/17 SEASON

Designers in & Other Stories Paris Atelier created a decadent and rich collection, introducing another chapter of bohemian escapism. An ultra-feminine and decorative silhouette reveals a collection of maximalist joy.

Strong and minimalistic, this collection designed in & Other Stories’ Stockholm Atelier tells the story of a new kind of power dressing. Through volume and shape it captures an innovative approach to the modern woman’s wardrobe.

& Other Stories’ beauty range is an integral part of the whole look, reflecting colours and inspiration found in the ready-to-wear collections.

For more information and images: http://bit.ly/2n1HOtJ

PRESS RELEASE

PARIS ATELIER BEAUTY RANGE

& Other Stories created a natural French beauty range closely linked to their Paris Atelier. The range features eau de parfum alongside body products with active natural ingredients of certified French origin such as white truffle and saffron. This natural range is designed to take you on a journey through France, embracing its many aspects and special riches – to be launched later this spring.

For more information and images: http://bit.ly/2nh6pXv

GIFT SHOP / STATIONERY

Inspired by the gift shop experience of exhibits, hotels, museums and festivals, & Other Stories created their own version of a gift shop. It is filled with things they love and that reflect their ateliers including stationery, travel accessories, beautiful presents and special things that can’t be found anywhere else.

For more information and images: http://bit.ly/2mRYR0I

EXPANSION IN THE MIDDLE EAST

The second store in the region will be located in Qatar and launched in partnership with franchise operator M.H. Alshaya Co. The upcoming location will be situated in Doha at Al Shamal Road, Umm Salal Muhammed, and opening takes place this autumn.

For more information: http://bit.ly/2lBzsVh

& Other Stories was launched in March 2013 and offers women a wide range of shoes, bags, accessories, beauty and ready-to-wear. Ateliers in Paris, Stockholm and Los Angeles design diversified fashion and beauty collections with great attention to detail and quality at an affordable price. & Other Stories’ stores can be found in Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Poland, Spain, Sweden, United Kingdom and United States.

For more inspiration check @andotherstories on Instagram or go to stories.com.

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