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Lush Cosmetics expansion is underway in Lebanon

August 1, 2017
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Lush Cosmetics expansion is underway in Lebanon

Lush Lebanon, leading retailer of fresh handmade cosmetics has opened its fourth branch in Lebanon at ABC Verdun on Friday. The new shop will be showcasing all the latest innovations including the self-preserving and naked or unpackaged, ranges to highlight Lush’s values.

“We wanted to offer our customers another exciting location in the heart of the city to explore our beautiful products packed with high quality ingredients and fragrant essential oils,” said Malek Fawaz, CEO of Lush Lebanon. “The shop design is inspired by the largest Lush shop in the world based in Lush Oxford Street, London, offering an immersive in-store experience for personal consultations, product demos, and events.”

 

The shop in ABC Verdun follows the standards of a green store fitted with reclaimed wood furniture, LED lighting, environmentally friendly floor tiles, and low flow tap devices to help reduce the brand’s environmental impact.

 

“Lush is a unique brand in that we produce fresh, handmade, naked, 100% vegetarian and 83% vegan products,” said Anita Baker, Director of Lush Middle East. “Most of our ranges are self-preserving which means that no preservatives are added to the formula, much like our fresh face masks which are the epitome of freshness. We also stand for many values to protect the environment, fight for animal rights, and protect humans through our campaigns.”

 

“We are thrilled for our partners in Lebanon to open this fourth shop, demonstrating the market’s continued efforts to attract international brands,” said Ziad Kaddoura, Director of Lush Middle East. “The investment in Lebanon is important for us and we see outstanding potential of growth in the market due to its sound economy.”

 

Lush Lebanon invites customers to visit the shop in ABC Verdun and participate in an Instagram competition whereby the best photo tagged with #bbsymphony will be awarded with a  valuable gift. The winner with the most likes will be announced on @LushLebanon Instagram on August 8, 2017.

 

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