Social Media

Petya-like wormable malware: The “Who” and the “Why”

Petya-like wormable malware: The “Who” and the “Why”

Late on 27 June, the New York Times reported that a number of Ukrainian banks and Ukrenergo, the Ukrainian state power distributor, had been affected by unidentified malware which caused significant operational...

12 months ago
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Two Billion People Coming Together on Facebook

Two Billion People Coming Together on Facebook

Today, we reached a new milestone: there are now two billion people connecting and building communities on Facebook every month.   This wouldn’t have happened without the millions of smaller communities and...

12 months ago
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What is the best Framework for Digital marketing?

What is the best Framework for Digital marketing?

The AARRR framework is: Acquisition Activation Retention Revenue Referral For an early stage product, we work to improve them in this order: Activation: visitor finds the product desirable enough to try, is able to use...

12 months ago
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Dubai’s First Social Experiment Takes Place During Ramadan

Dubai’s First Social Experiment Takes Place During Ramadan

Continuing its efforts to boost sustainable living, Dubai Carbon has launched the emirate’s first social experiment focused on understanding lifestyle habits of the general public this Ramadan. The study will gather...

1 year ago
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As part of Facebook’s Hack For Good, Save the Children launches Ramadan campaign for Syrian children

As part of Facebook’s Hack For Good, Save the Children launches Ramadan campaign for Syrian children

Save the Children, an international NGO, today launched the “It’s Not the Same For Them” campaign to remind people of the harsh realities that confront Syrian children. The campaign will run throughout Ramadan,...

1 year ago
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It’s Art, Not Science. Blue Marlin Ibiza UAE. 5th Anniversary

It’s Art, Not Science. Blue Marlin Ibiza UAE. 5th Anniversary

For the past 5 years, Blue Marlin Ibiza UAE, the country’s leading beach club, has been taking people on a journey that stimulates all 5 senses, to such unreachable levels that only a pioneering concept could succeed...

1 year ago
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Feature for Camilla Overodder

Feature for Camilla Overodder

Name, age, nationality, occupation and title? Camilla Overodder, 48 year old, Head of Commercial Management Region Middle East & North East Africa at Ericsson What are your views on women’s empowerment in the UAE?...

1 year ago
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Ras Al Khaimah now available on Google’s Street View

Ras Al Khaimah now available on Google’s Street View

Google launched on Sunday 360-degree street level imagery of Ras Al Khaimah, making the city the sixth emirate to be available on Google Street View on desktop.   Street View is a feature of Google Maps that lets...

1 year ago
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App Retention – How to get it right

App Retention – How to get it right

There are almost 2.5bn smartphones on earth. Smartphone apps occupy close to 60% of all time spent online, while time spent on desktop computers is declining.   The mobile phone user base in the Middle East and...

1 year ago
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Sharp rise in hotel bookings using tablets and smartphones for GCC travellers

Sharp rise in hotel bookings using tablets and smartphones for GCC travellers

Travellers from GCC are switching to tablets and smartphones when making their hotel reservations, with over 70 percent of actual bookings in January this year using these devices, compared to 54 percent during the same...

1 year ago
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