Is It Time To Start Thinking Differently About Influencer Marketing?- Serviceplan Group Middle East

Is It Time To Start Thinking Differently About Influencer Marketing?- Serviceplan Group Middle East
December 13, 2018
Social Media

Is It Time To Start Thinking Differently About Influencer Marketing?- Serviceplan Group Middle East

Influencer marketing might be a popular new way of getting word of your product out, but its roots are in the traditional word-of-mouth (WOM) approach that’s been relied upon to build trusted brands for decades. The essence of WOM is authenticity and reliability. When someone you know or trust recommends a service or a...

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